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When a new colour client books with your salon, what do you think their first real experience is?

It’s not the colour consultation. It’s not the service.

👉 It’s the allergy test.

That moment is far more powerful than many salon professionals realise. A well-handled allergy test tells your client: “you’re in safe hands.” Done badly—or missed altogether—and your credibility can vanish before the tint brush even touches the bowl.

In a profession where new colour clients are gold dust, why risk leaving them unsure about your professionalism or standards?


Why Allergy Testing Matters for New Clients

Over the years, I’ve worked with countless salon teams, and one thing is clear: managing allergy testing isn’t simple.

When that happens, your carefully designed system is disrupted—and you’re suddenly back to square one. That’s stressful for salons, confusing for teams, and unsettling for clients.

But here’s the good news: handled correctly, your allergy testing process doesn’t just tick a compliance box—it becomes a key part of your client journey and trust-building strategy.


Free Download: Client Feedback Tool for New Colour Clients

We’ve created a free client feedback tool, designed specifically for first-time colour clients.

Why? Because a client’s first visit is full of impressions, and capturing them helps you:

The download also includes guidance on how to connect with clients after their appointment. While email is great for scale, nothing beats the personal touch of a warm follow-up phone call.

👉 Download your free Client Feedback Guide here


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